Subjects

Programme Information

Main streams

 - each 64 hours, student select one mainstream, the stream may not be opened in case of low interest

• BIS1 Intercultural Studies and Tourism  
• Intercultural Studies 
• Services Marketing 
• Cultural Studies 
• Failure and Leadership
• BIS2 Marketing and Cultural Studies  
  • Managerial Methods 
  • Sales and Advertising 
  • Intercultural Business Communication 
  • Failure and Leadership
• MIT1 Data Science   
  • Data Visualization 
  • Practical Statistics for data Science in R 
  • Introduction to Machine Learning 
  • Machine Learning Algorithms in Practice 
• LAC1 Languages and Culture
  • English Language
  • Czech Language
  • French Language
  • Cultural Studies and Tourism

Optional subjects

 - each 16 hours, student select two subjects, the subject may not be opened in case of low interest

• Applied Game Theory

• Communication in Crisis Situations 

• Exploring AI in Education

• Fundamentals of Marketing 

• Czech Language *

• English Language *

  * can be chosen only by those who did not choose the Stream LAC1 (Languages and Culture)

Weekly schedule

• Monday: 2x4 hours morning and afternoon block - mainstream lessons 
• Tuesday: 2x4 hours morning and afternoon block - mainstream lessons 
• Wednesday: 2x4 hours morning and afternoon block - optional subjects (two subjects; student´s choice of six optional subjects)
• Thursday: field trips